7 Powerful Steps to Get What You Want

In my most recent columns we’ve covered issues about improving your business and marketing, but today let’s start right at the beginning.


You’re really getting tired of the 9 to 5 “rat race” and are thinking about chucking it for your own business. All your friends keep telling you that you could do for yourself just what you’re doing now for your boss. Why shouldn’t you profit from your ideas instead of him?


You keep thinking about it because you know that you’ll never be financially where you want to be with a weekly paycheck, but what business would you start?


Before you pack in that weekly paycheck, this is the time to evaluate yourself and your future and it takes some real, down to heart honesty. You want to change your life for the better, so let’s start.


Did you know that you have the potential to do and be anything you want? People have different perceptions of the ideal life, and it ranges from obtaining financial freedom to as simple as owning a new pair of sneakers. Unfortunately, many fail to reach their aspirations because they can’t get a solid, clear picture in their mind of what they want.


Take the next few days and embark on a fact-finding journey that will be a life-changing experience. Get a pad and pencil and start with this first step:


STEP 1 – KNOW EXACTLY WHAT YOU WANT – Be specific in your passions, then focus all your efforts on that particular desire.


Those who always change their minds and those who give up easily when the going gets tough will never get anywhere. If you’re a bit confused and aren’t sure what you really want in life answer these questions:

  1. What makes your heart beat with excitement?
  2. What makes you happy?
  3. What are you constantly thinking of day and night?
  4. What do you want to do with the rest of your life?
  5. What do you enjoy doing?
  6. What are your obsessions?
  7. What things make you jump for joy?


Write down all your possible answers to the above questions. Write down everything, no matter how silly or unimportant it seems. Put all your desires on paper that answers any of the above questions.


When that’s done, go back and circle five to seven items that interest you the most. Then evaluate and choose with your heart, not your mind, the one and only thing worthy to spend all your time and resources on and that brings out the best in you.


Now you may wind up with something like, “I want to play quarterback for the RAMS.” If you’re over 20 I’d say that isn’t too viable a choice, but you could do something related to football or sports. How about starting a sports publication? Or perhaps a sporting goods retail business, sports memorabilia business, or even a gym could be the answer. You can always read books and surf the net to help you in your search.


The most important thing to remember, no matter how “pie in the sky” it seems, is to USE YOUR HEART. Others may disagree with you, but you should be firm with what you really want. Others may offer comments or advice, but the final decision is always yours to make. You should concentrate on what you want, not what others want.


Remember you only get one shot at living your life. There are no replays and you don’t get to do it over. You may not do it right, but at least you’re doing it. Too many lives have been lived in quiet desperation waiting until – until they had saved a nest egg, until the children are out of school, until I retire, and they depart this life before “until” ever arrives.


Don’t go to sleep tonight without making a decision on WHAT YOU REALLY WANT IN LIFE MORE THAN ANYTHING ELSE.

Then spend a few days evaluating how to make it possible and make a living at it. Begin living every day as if it were the last day you had – never leaving anything to be done next week, next month, or next year.


There will always be bills, things will always break down eventually and need replacing, there may be storms and earthquakes and repairs – but there will only be one life for you to live. It can’t be put on “hold”!


The final outcome of your efforts may be in the future, but you’re living each day by taking steps toward that outcome.


Tags: ,
Posted in Uncategorized by admin. No Comments


Rhinoceros Success minded people across America sign on with

direct selling firms such as Xango, NONI, ASEA, Tupperware, Amway, or a cosmetic

company-hoping to make extra money for car payments, house payments, or even to quit there job.

They sell a little merchandise to a few relatives and close friends. Then they give up. They

quit before they give themselves a chance to learn the basics of

success in sales – They forget that they are a RHINO.


Not Everyone is born a salesperson, any more than one is born a doctor,

born a lawyer, or professional athlete. Sales is a profession. To be successful in any

profession one must learn not only the basic techniques, but also

how to apply those techniques. Success in sales makes use of all

the abilities one is born with, plus all those acquired through

education and experience. Plus we need to throw in a little Rhinoceros Success Charging Attitude.


If you are looking for a career opportunity or “extra income” to

help with the family budget, direct selling offers you

dream-fulfilling possibilities. However, you must give yourself

time to learn the techniques of sales. Ask yourself. “How long

does a doctor have to study? A lawyer have to study?”

It takes time, energy, and a RHINO attitude to succeed.




Direct selling is marketing a product directly to the consumer

with no middleman involved. Most reliable firms are members of

the National Association of Direct Selling

Companies. They bring to the public fine products that are

modestly priced in order to insure mass consumption.


Most direct selling companies furnish their representatives with

a starter kit and essential supplies below-cost prices. In many

instances the investment is under $100.


There is an old adage which says “Give a man a fish and you feed

him for a day. Teach a man to fish and you feed him for a



Many of them were able to change their lives for the better. They

took their families on nice vacations. They purchased a piano or

an organ and provided music lessons for their children. They

saved money for college education. They redecorated their homes,

bought needed furniture. One highly successful saleslady built a

new home.


The rewards of direct selling are many


1. You can be your own boss.

2. You can set your own hours.

3. You can own your own businesses with little or no investment.

4. You can pay yourself more than any boss would ever pay you.

5. You can give yourself regular raises as your business grows.


It is only fair to tell you that there are failures, too. There

are people who will not work for themselves. When working for a

boss, they rise early, are well-groomed, and get to the office on

time. However, when they are their own boss, they are still in a

bathrobe, drinking one more cup of coffee at 11:00 A.M.


If you can be your own boss and discipline yourself to do what

has to be done when it has to be done, direct selling offers a

most unusual earning opportunity.




Here are ten steps that will assure your success:


1. BE A GOAL SETTER. What do you want to accomplish? Do you want

to save for college education for your children? A new car? A

new home? You can have whatever you want, but you must want it

enough to do the things that have to be done to get it. Whatever

your goal, write it down and set a target date for reaching it.

Divide the time period into blocks of achievement that are

reachable. Work consistently toward accomplishing each day, each

week, each month what you set out to do. Goal-setting is a must

in every area of life. Little is ever accomplished without

definite goals.


2. BE A LIST MAKER. Each evening list all the things you want to

get done the following day. That gives you an organized approach

to each day. As each task is finished, mark it off your list. It

is amazing how much gets done when one works with a

“things-to-do” list. Also, have a notebook listing appointments,

potential clients, repeat clients, and referrals, and keep it

with you at all times. You will be adding to it constantly.


3. BE ENTHUSIASTIC. Enthusiasm is the high-octane “fuel” that

salespeople run on. Enthusiasm generates its own energy. Energy

and good health are synonymous with busy, happy people, people

who are achieving.



sales we don’t have to wait for business to come to us. We create

our own business by asking for it. Ask for appointments, then you

can do business. Ask for business, then you will close sales. Ask

for referrals, then you always have a full list of potential

clients. Be quietly, yet firmly aggressive.


5. EXPECT NO’S. Realize that no’s are not personal. In sales, as

perhaps nowhere else, the law of averages works. Every no gets

you closer to a yes. Keep track of your ratio. It will help

improve your techniques. Are you getting ten no’s to one yes? Is

your ratio five to one? Remember, the yes’s are your income. Also

remember that “no” does not necessarily mean “no.” Often a “no”

is simply a stall for more time to think. It may be a request for

more information about your product or your service. What your

client is actually buying is assurance. Assure here by your

helpful attitude and your complete honesty, that you want what is

best for her. She will most likely respect you and do business

with you.


6. SCHEDULE TIME WISELY. A schedule is the roadmap by which

salespeople travel. It takes the frustration out of the day. It

assures that the necessary things get done and get done on time.

Plan your work then work your plan.


7. BE POSITIVE IN YOUR ATTITUDE. Success in sales, as in all

areas of life is 90 percent attitude and 10 percent aptitude. All

of us must work at developing habits of constructive thinking. I

am proud to be a salesperson. Sales make the wheels of our

economy turn. Bernard Baruch, advisor to several presidents, is

quoted as saying, “If every salesperson sat down and took no

orders for twenty-four hours, it would bankrupt our country!”

Every company that manufactures any kind of product depends upon

salespeople to move that product. Without salespeople business

would be paralyzed.


Remember, sales is one of the highest paid of all professions.

Statistics show that good salespeople enjoy incomes far above the



8. HAVE AN OFFICE AREA. Most direct salespeople work from their

own homes, but it is essential to have a place where you can work

in a organized and efficient manner. An office plus a strict

working schedule gives you dignity. Both are absolutely essential

for efficient operation and accurate record keeping, so important

to the success of any business.


9. BE INVOLVED. Most sales organization offer contests to

stimulate production. Include winning contests as part of your

business goals. Contests make your business fun as well as adding

considerable dollar value to your income.



job usually means a paycheck at the end of the second week.

Direct sales “reps” handle money constantly. Direct sales is

instant income and constant income. Therefore. it is absolutely

necessary to become an efficient money manager.


11. BONUS…. Be A Rhino and NEVER QUIT. Always Charge towards your goals.


Deposit every penny collected from

clients into a checking account set up especially for its

business. Since bank statements show an exact record of all

monies collected, and business expenses can be verified by

canceled checks, record keeping becomes simple and accurate.

Everything except a few “petty cash” transactions can be directly

taken from bank statements.


Money saved regularly and put at interest, soon develops a second

income in addition to earned income. A long-term goal, which is

realistic in direct sales, is to be able to live in retirement

off the interest earned on savings.


Would financial security mean a lot to you? If so, ask yourself

these questions:


* Am I honest?

* Do I really like people?

* Am I willing to learn?

* Am I willing to work?

* Am I capable of being my own boss?


If your answers are yes, to find a good product

for the direct sales market, one that you like, one that fills

the need of a lot of people, and go to work for yourself! .You

can turn dreams into reality.

Tags: , , ,
Posted in Uncategorized by admin. No Comments

Rhinoceros Success and Scott Alexander

Rhinoceros Success is the book that changed my life. I was 18 years old and was just laid off from Alpha Beta – a grocery store chain in California.

I was looking for a job when I ran into a company called WWI – Wholesale Warehousing Industries started by Murray Rinehart.
These guys were amazing!

Every morning we would train and get JUICED up. No NOT drugs… Just a natural Excitement for the day ahead.
That is when I was introduced to Rhinoceros Success by Scott Alexander.

This book is AWESOME! Short and simple yet extremely powerful. From that moment, I have been a LIFE long RHINO! Charging FULL steam ahead and telling everyone I could about Rhinos and Cows.

I still remember the day last year when I became friends with Scott Alexander the original creator of Rhinoceros Success on Facebook.
I was like a girly girl at a Rock Concert.  The man that started everything for me was now my friend 20 years later on Facebook.

SIDE BAR: I have done everything to reach out to Scott and work with him on this endeavor. I have even talked with the current publishers of Rhinoceros Success (I can get books if you want them) – I want Scott to be part of this website/blog. As we continue to push his vision to the world…Maybe 1 day our Leader will emerge and take the Rhino by the Horn!

Scott Alexander you are a true Icon in the industry of Self Help along side Jim Rohn, Brian Tracy, Anthony Robbins, Zig Ziglar, and the many other individuals that have helped shape our leaders of today.

I dedicate this website/blog to continuing to educate Rhinoceros Success minded people on the core values of Charging to Succeed!